Coutarea is a genus of flowering plants in the family Rubiaceae. The genus is native to southern Mexico, Central America, South America and the West Indies. These plants are woody trees and shrubs with oppositely arranged leaves and terminal inflorescences. The large, showy flowers are white, pink, red, or purplish, sometimes with whitish or greenish markings. The fruit is a woody, flattened capsule containing seeds with large wings.